Coca Cola 2026 Essence Festival of Culture Sweepstakes

Posted Date: March 25, 2026

Win a 4-day/3-night trip for three to the 2026 Essence Festival in New Orleans, including flights, hotel, event tickets and spending money.

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Prize Description:

Win a 4-day/3-night trip for the winner and two guests to the Essence Festival of Culture in New Orleans!

Trip includes flights, hotel, tickets, a $350 ground transportation card and $3,000 in virtual prepaid cards for spending and taxes.

Includes travel

Entry Frequency: Daily Entry

Total Prizes: 2

Grand Prize ARV: $11,135

All Prizes ARV: $22,270

Start Date: March 16, 2026

End Date: May 31, 2026

Eligible States:
All states, DC

All states, DC

Quick Take!

Oh my gosh, a New Orleans trip sounds amazing! The prize is a fully planned 4-day/3-night trip with flights, hotel, event tickets and spending money, so it’s a high-value win. It’s a daily entry, so it’s an easy add to your morning routine with a quick click each day. Best for festival fans who don’t mind a little daily entry, skip it if you hate entering every day.

How to Enter:

You’ll need a Coca-Cola account to enter, it’s FREE

Online entry form

All Prizes

Grand Prize: (2 winners)

A 4-day/3-night trip to the Essence Festival of Culture in New Orleans, LA from July 3, 2026 to July 6, 2026 for winner and two (2) travel companions
Round-trip economy air transportation from a major airport near winner’s home to New Orleans, LA (or round-trip ground transportation if within 150 miles)
Three (3) nights hotel accommodations (standard room, triple occupancy)
$350 Sponsor-specified ground transportation gift card for the Grand Prize winner
$3,000 total in three Sponsor-specified virtual prepaid cards: $1,000 for winner (spending/taxes) and $1,000 for each travel companion
Sponsor-selected tickets to the Event for three (3) nights for winner and two (2) travel companions (Event dates July 3 – July 5, 2026)

ARV: $11,135

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Good to Know:

Limit one entry per person per day per Market; trip includes travel but winners are responsible for taxes and other incidental costs.

Frequently Asked Questions:

Is this sweepstakes free to enter?

Yes! There’s a free way to enter, including no-purchase options when available.

How and when will the winner be notified?

Potential winners will be contacted by email and must sign and return a Declaration of Eligibility and Liability Release within 48 hours; Administrator will then contact winners within 2-3 weeks to arrange travel and award remaining prize components.

Not sure what a real winner notification looks like? See real examples of actual sweepstakes winner emails on our How to Know If You Won page.

Is this sweepstakes legitimate?

Yes, this sweepstakes is sponsored by The Coca‑Cola Company and governed by the posted official rules, so you can review the rules for full terms and details.

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