Total Prizes:
$8,000,535
Active Sweepstakes:
67
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Newport Win $10,000 in Pursuit of Pleasure Sweepstakes

Posted Date: February 4, 2026
Play daily for a shot at instant win $20 gift cards plus three separate $10,000 monthly grand prizes.
Pursuit of Pleasure Sweepstakes logo on a green brushstroke background promoting daily instant win plays and $10,000 monthly grand prizes. Newport Pursuit of Pleasure Sweepstakes graphic for a U.S.-only promo featuring $20 digital prepaid card instant win prizes plus three $10,000 upgrade giveaways. Promotional Pursuit of Pleasure Sweepstakes image highlighting daily game plays, instant win prepaid cards, and monthly $10,000 prize upgrades.

Total Number of Prizes: 37003

Grand Prize ARV: $10,000

Total ARV of All Prizes: $770,000

Entry Frequency: Daily Entry

Eligibility:

Ineligible states: MA, MI

Must be a tobacco consumer.

Prize Description:

Three monthly grand prizes award a $10,000 upgrade option of the winner’s choice, with a $10,000 cash alternative available.

There are also 37,000 instant win prizes of a $20 Digital Choice Mastercard.

Sweepstakes Mom logo featuring Elizabeth, a friendly sweepstakes expert and prize giveaway brand

How to Enter:

Create/log in to a NewportPleasure.com account (it’s FREE)
• Play the online instant win game
• 1 play per day during the promotion
• Optional extra plays available: one on your birthday (must be used immediately) and one for opting in to SMS/text messages (total of 2 extra plays max per person for the entire promotion)
• Each play also counts as 1 entry into that month’s sweepstakes drawing (you must play at least once during the month to be eligible for that month’s drawing)

3 Monthly Sweepstakes Periods
• Period 1: 12/4/2025 – 1/1/2026
• Period 2: 1/1/2026 – 1/29/2026
• Period 3: 1/29/2026 – 2/26/2026

Enter Here

Start Date: December 4, 2025

End Date: February 26, 2026

Official Rules - Click Here

All Prizes

Monthly Sweepstakes Period #1
Grand Prize: $10,000 Technology Upgrade of winner’s choice OR $10,000 cash alternative,
ARV: $10,000

Monthly Sweepstakes Period #2
Grand Prize: $10,000 Kitchen Upgrade option (private chef night + appliances/tools) OR 12 months of winner-selected food delivery service (up to $10,000) OR $10,000 cash alternative,
ARV: $10,000

Monthly Sweepstakes Period #3
Grand Prize: $10,000 Home Entertainment System Upgrade OR private movie viewing experience near winner’s residence (with ground transportation) OR $10,000 cash alternative,
ARV: $10,000

Instant Win Prize: (37,000 winners) $20 Digital Choice Mastercard
ARV: $20 each

Why Should You Enter:

• Three separate $10,000 monthly grand prizes
• 37,000 instant win prizes available
• Daily plays mean lots of chances to win

Frequently Asked Questions:

Is this sweepstakes free to enter?

Yes. You can enter for free during the promotion period, and no purchase is needed to participate or win.

How and when will the winner be notified?

Grand prize winners are notified by email within three (3) business days after the applicable monthly drawing. Instant win winners receive an email with instructions to claim their digital prepaid card, or a physical card may be mailed if needed.

Not sure what a real winner notification looks like? See real examples of actual sweepstakes winner emails on our How to Know If You Won page.

Is this sweepstakes legitimate?

Yes—this is a legitimate, sponsor-run promotion from R.J. Reynolds Tobacco Company with published official terms and a defined prize structure for both instant win prizes and monthly grand prizes.
Explore more Cash Sweepstakes or Daily Entry Sweepstakes.
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