Newport Win $10,000 in Pursuit of Pleasure Sweepstakes

Posted Date: February 4, 2026

Play daily for a shot at instant win $20 gift cards plus three separate $10,000 monthly grand prizes.

Oops! This sweepstakes has ended, but you can browse all active sweepstakes to see current giveaways you can still enter.

New to Sweepstakes? Start Here

If you’re new to online sweepstakes, this page walks you through exactly how it works, from entry limits and instant wins to avoiding scams and improving odds.

Prize Description:

Three monthly grand prizes award a $10,000 upgrade option of the winner’s choice, with a $10,000 cash alternative available.

There are also 37,000 instant win prizes of a $20 Digital Choice Mastercard.

Entry Frequency: Daily Entry

Total Prizes: 37003

Grand Prize ARV: $10,000

All Prizes ARV: $770,000

Start Date: December 4, 2025

End Date: February 26, 2026

Eligible States:
Ineligible states: MA, MI

Must be a tobacco consumer.

Ineligible states: MA, MI

Must be a tobacco consumer.

Quick Take!

This one’s a good value if you’re already eligible for it, because it’s basically “show up daily, hit play, and let the entries stack.” It’s still a long shot for the $10K monthly prizes, but the effort is low once you’re registered, and there are tons of instant wins floating around too. If you’re the type who likes a quick daily routine that keeps paying chances forward, it’s a fun one.

How to Enter:

Create/log in to a NewportPleasure.com account (it’s FREE)
• Play the online instant win game
• 1 play per day during the promotion
• Optional extra plays available: one on your birthday (must be used immediately) and one for opting in to SMS/text messages (total of 2 extra plays max per person for the entire promotion)
• Each play also counts as 1 entry into that month’s sweepstakes drawing (you must play at least once during the month to be eligible for that month’s drawing)

3 Monthly Sweepstakes Periods
• Period 1: 12/4/2025 – 1/1/2026
• Period 2: 1/1/2026 – 1/29/2026
• Period 3: 1/29/2026 – 2/26/2026

All Prizes

Monthly Sweepstakes Period #1
Grand Prize: $10,000 Technology Upgrade of winner’s choice OR $10,000 cash alternative,
ARV: $10,000

Monthly Sweepstakes Period #2
Grand Prize: $10,000 Kitchen Upgrade option (private chef night + appliances/tools) OR 12 months of winner-selected food delivery service (up to $10,000) OR $10,000 cash alternative,
ARV: $10,000

Monthly Sweepstakes Period #3
Grand Prize: $10,000 Home Entertainment System Upgrade OR private movie viewing experience near winner’s residence (with ground transportation) OR $10,000 cash alternative,
ARV: $10,000

Instant Win Prize: (37,000 winners) $20 Digital Choice Mastercard
ARV: $20 each

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Good to Know:

You can play once per day, and you can earn up to two extra plays total for the whole promo (one on your birthday, and one if you opt in to texts). The monthly sweepstakes drawings do not roll over, so you need to play at least once during each monthly window to be eligible for that month’s $10K drawing. Instant win prizes are limited to one per username, and if you win $600+ in a year you’ll likely be doing some tax paperwork.

Frequently Asked Questions:

Is this sweepstakes free to enter?

Sure is! This sweepstakes includes a free entry option, and buying something doesn’t change your chances one bit.

How and when will the winner be notified?

Grand prize winners are notified by email within three (3) business days after the applicable monthly drawing. Instant win winners receive an email with instructions to claim their digital prepaid card, or a physical card may be mailed if needed.

Not sure what a real winner notification looks like? See real examples of actual sweepstakes winner emails on our How to Know If You Won page.

Is this sweepstakes legitimate?

Yes—this is a legitimate, sponsor-run promotion from R.J. Reynolds Tobacco Company with published official terms and a defined prize structure for both instant win prizes and monthly grand prizes.

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